We helped Indy’s newest professional sports team “Ignite the Fire” during their inaugural season. During Brand Development for Indy Ignite, we created a team mantra that embodied their mission to “Ignite the Fire” of women’s volleyball....
Indy Ignite is bringing the heat of professional women’s volleyball to Indiana. Indiana has a national reputation as one of the Top 5 States for volleyball. But for all our athletes and accolades, there’s never been a successful pro volleyball league in the United...
Is there a story you’re dying to tell, but can’t seem to find the words? Perhaps you’re an entrepreneur trying to turn your ideas into a confident pitch—or a politician struggling to coax your sentences into a streamlined speech. No matter who you are, it can be...
Life in Indy is all about telling the region’s story—with authentic voices from local residents. Sometimes, image marketing campaigns can look, feel, and sound a little too polished. That’s why we wanted Life in Indy to be a platform for genuine, honest...
Our partnership with the Joseph Maley Foundation began over a decade ago. When INNOVATIVE first sat down with the Joseph Maley Foundation, our brand discussion focused solely on Joseph—the inspiration behind the foundation. We learned that he was a young man with a...
StayINBiz was a high-speed campaign to bring more than $200M to Hoosier small businesses. During the height of the COVID-19 pandemic, many small businesses were struggling. The Indiana Economic Development Corporation (IEDC) knew there were millions of federal dollars...
