Tara Twigg

Account Manager

Tara is an Emmy Award-winning producer with 28 years of experience in telecommunications, working on everything from scripts to shoots. As an account manager, she uses those skills to efficiently organize projects and facilitate collaboration across our creative team. She is especially passionate about client relationships and how we can work together to make their vision a reality.

For Tara, her husband and son are her everything—from her first thought in the morning to her nightly prayers. Friends call them the Twigg Trio because you can usually find them together, biking along the Canal or trying new restaurants around downtown. In her free time, Tara also enjoys antiquing, planting flowers around the house, or baking something sweet in the kitchen.

Tara's Favorite INNO Memory

"I started working at INNOVATIVE right before the NBA All-Star Weekend, and helping with the Tip-Off is something I’ll never forget! So much work went on behind the scenes, and the energy of the crowd was amazing to be a part of."

Tara's work

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We helped innovate a time-honored tradition and tip off the 2024 NBA All-Star Game in style

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In 2017, the Indiana Pacers worked with INNOVATIVE to wow the NBA and win the bid for the 2021 All-Star Game, bringing the event to Indianapolis for the first time since 1985. Due to the pandemic, Indy’s chance to host was delayed until 2024. But after seven years of anticipation, our team helped tip-off the event and ensure that the 2024 All-Star Game would be a weekend to remember.

Life in Indy is all about telling the region’s story—with authentic voices from local residents

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INNOVATIVE partnered with the Indy Chamber to develop Life in Indy—a new initiative focused on attracting talent to the Indy region. We designed the proposal and successfully pitched it to the Lilly Endowment for funding. Since then, INNOVATIVE has been the technical and content lead on the project, guiding all content strategy and curation, video production and photography, and overall web development.
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