Sarah Russell Brown

Creative Copywriter

Sarah is INNOVATIVE’s resident writer—with experience in a wide range of written forms and genres. Whether you need a poetic script, some strategic ghostwriting, or a whole new brand voice, Sarah loves finding creative, meaningful ways to share clients’ stories with the world. Because at the end of the day, storytelling is the foundation of communication.

Outside of work, Sarah spends most of her time still thinking about stories. From sci-fi novels and indie movies to fantasy podcasts and video games, all mediums are good mediums in her book. (And when the stars align, you might even catch her writing a few stories of her own!)

Sarah's Favorite INNO Memory

"Crafting the Made for This Moment documentary. There was a lot of laughter throughout the process, and the final cut even moved some people (me) to tears."

Sarah's #innoinsights

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Ghostwriting 101: How to Speak in Someone Else’s Voice

Read Insight
Hiring a ghostwriter isn’t a shortcut. It’s an investment in telling the story you’ve always wanted to write.
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Sarah's work

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Leveling Up Student Storytelling at the National FFA Convention

View Work
We produced a live studio broadcast, featuring interviews and stories from student reporters to help share the action of convention with the 1M+ FFA members and supporters across the country.

Welcoming Hoosiers to Discover the Dancer in You

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The Indianapolis School of Ballet came to INNOVATIVE to help increase enrollment and raise awareness of their exceptional ballet training programs.

Bold Video Storytelling for Indiana’s Industries

The Digital Revolution Depends on Indiana View Work
INzone tapped INNOVATIVE to create a series of industry-specific marketing videos uniquely designed to support business attraction and economic development efforts across Indiana.

A Powerful National Commercial Spot for Lucas Oil Products

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INNOVATIVE teamed up with Pence Media Group to create a truly empowering national spot focused on celebrating the incredible, everyday women who keep our world running smooth.

Inspiring Young Girls to Get in the Game and Succeed Through Sports

View Work
We teamed up with the Empowerment of Women and Girls Subcommittee to create a powerful community engagement video about the lifelong benefits of playing sports, in the hope of motivating more young women to get in the game.

Helping Indy's first pro volleyball team "Ignite the Fire"

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For Indy Ignite's inaugural season, we turned the Ignite the Fire team mantra into the in-season campaign. This included the design and development of social media templates and the production of in-arena video elements.
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