30 Years and Counting

On February 23, 2023, INNOVATIVE officially turns 30. Sometimes it’s hard to believe that we’ve been at this for 30 years—through three decades of editing videos, telling stories, and helping our clients solve their problems. After all, the INNOVATIVE we know today...

Top Reasons Our Agency Shoots with the Panasonic GH6

When I’m out filming, I’m often asked: “Why do you use small format cameras, and what’s so special about the Panasonic Lumix GH6?” The truth is that I could talk for hours about why I love my camera. But that would probably get a little boring to read. So, I went...