How Google’s March 2025 Core Update Affects SEO Strategy

Another March means another SEO rankings shakeup. If your website traffic dipped or spiked over the past few months, it probably wasn’t a fluke.  Google’s March 2025 Core Update officially rolled out between March 5 and March 27, and it brought some noticeable changes...

Ghostwriting 101: How to Speak in Someone Else’s Voice

Is there a story you’re dying to tell, but can’t seem to find the words? Perhaps you’re an entrepreneur trying to turn your ideas into a confident pitch—or a politician struggling to coax your sentences into a streamlined speech. No matter who you are, it can be...